Tuesday, 22 March 2011
Enter Ford's Sweepstakes to Win a Ford Focus Vehicle or American Idol-Themed Trips to Los Angeles - http://ping.fm/wb8Bd
Tuesday, 8 March 2011
Wednesday, 12 January 2011
Ford Expanding Fuel-Saving Start-Stop
FORD TO EXPAND FUEL-SAVING START-STOP TECHNOLOGY FROM HYBRIDS TO CONVENTIONAL CARS, CROSSOVERS
•Ford’s Auto Start-Stop system will be available for North American cars and utilities in 2012
•Ford’s Auto Start-Stop system boosts city fuel economy between 4 and 10 percent
•Since 2004, Ford has sold more than 170,000 hybrid vehicles in North America with start-stop and is the leading domestic producer of the systems
•Ford has at least 244 worldwide patents on its Auto Start-Stop technology, proven on hybrids and soon to be added on cars, crossovers and SUVs in North America
DEARBORN, Mich., Dec. 27, 2010 – Ford’s popular fuel-saving technology that automatically shuts off the engine when the vehicle comes to a stop – a feature found today on the Ford Fusion Hybrid and Ford Escape Hybrid and some Ford cars in Europe – will soon be added to conventional cars, crossovers and SUVs in North America.
Ford’s patented new Auto Start-Stop system for gasoline engines will improve fuel economy for most drivers by at least 4 percent. The gain can be as high as 10 percent for some drivers, depending on vehicle size and usage. It can also reduce tailpipe emissions to zero while the vehicle is stationary or waiting at a stoplight. Ford has more than 244 patents for its Auto Start-Stop technology and will showcase the feature on a concept in January at the North American International Auto Show.
Auto Start-Stop is the latest example of Ford moving aggressively to bring affordable advanced fuel-saving technologies to all customers. Ford has already introduced electric power steering, dual-clutch PowerShift six-speed transmissions and other fuel-saving features as part of the company’s commitment to lead or be among the leaders in fuel economy in every segment.
Ford’s global Auto Start-Stop technology is smooth, quiet and seamless, and it requires no changes to the driver’s behavior. In city driving when the vehicle is stopped, the engine restarts the instant the driver’s foot leaves the brake pedal. When the engine is off, all of the vehicle’s accessories function normally.
“For the driver, Ford Auto Start-Stop provides extra fuel efficiency without inconvenience, as it works completely automatically,” said Barb Samardzich, Ford vice president of Powertrain engineering. “And, just like in our hybrid vehicles, the heater and air conditioner work as normal so drivers will not sacrifice comfort.”
The global rollout of Auto Start-Stop is under way in Europe. The system, designed to work on both gasoline and diesel engines, is standard on the ECOnetic models of the Ford Ka and Mondeo, and is launching now on Focus, C-MAX and Grand C-MAX. The fuel-saving system debuts in North America in 2012 and eventually will be offered in all of Ford’s global markets.
Many North American Ford customers are already familiar with Auto Start-Stop. A similar system has been installed on more than 170,000 gasoline-electric hybrid vehicles Ford has sold since 2004. Ford is the leading domestic producer of start-stop systems. In 2011, the version of Ford’s Auto Start-Stop designed for gasoline-electric powertrains will be on the Escape Hybrid and Fusion Hybrid as well as the Lincoln MKZ Hybrid.
“Many of the same Ford engineers who designed the Auto Start-Stop system used on Ford and Lincoln hybrids are developing the Auto Start-Stop system for non-hybrid vehicles that will be sold around the globe,” said Samardzich.
When Auto Start-Stop debuts in North America, it will be available on gasoline-powered cars and utilities with either a manual or automatic transmission as well as vehicles that use Ford’s patented dual-clutch six-speed automatic transmission.
Ford’s aggressive move to direct-injection EcoBoost™ engines is one of the technologies that enable the Auto Start-Stop system to work seamlessly, Samardzich said. The direct-injection system, which sprays the exact amount of fuel directly into the precise location in the combustion chamber, helps enable extremely fast engine starts, Samardzich explained. The system debuts on four-cylinder engines and will gradually be expanded to vehicles with V6 and V8 engines.
Auto Start-Stop does not require any additional vehicle maintenance. The system uses an enhanced 12-volt automobile battery and upgraded starter motor, said Birgit Sorgenfrei, program manager for Auto Start-Stop.
“Our hybrid owners tell us that start-stop is one of their favorite features,” said Sorgenfrei. “When the engine is off, they know they are saving fuel and reducing emissions.”
The system includes a light on the dash that alerts the driver when the engine is off and a special tachometer that moves the needle to a green zone when the engine is not running.
Ford engineers are making customer comfort a priority in engineering the system. A special electric pump keeps engine coolant circulating through the heater so drivers will stay warm in cold weather, Sorgenfrei said.
“Ford’s start-stop technology conserves fuel and eliminates emissions at every vehicle idle opportunity once customer comfort and convenience are assured – this is good for the environment,” Sorgenfrei said.
Auto Start-Stop is just the latest in a long list of fuel-saving technologies Ford has brought to market in recent years.
Ford’s industry-leading suite of fuel-saving technologies include:
•EcoBoost engines, which combine turbocharging, direct injection and twin independent variable camshaft timing or Ti-VCT, with downsizing to deliver outstanding fuel economy without sacrificing performance
•Improved and highly fuel-efficient TDCi turbo-diesel engines in European models with low emissions and high levels of refinement
•Electric power steering, which eliminates the engine-driven hydraulic pump, lines and fluid
•Six-speed transmissions, which enable engines to run more efficiently by always selecting the best gear for fuel economy
•PowerShift dual-clutch automatic transmission, which efficiently sends the engine’s power through the transmission without relying on a torque converter or hydraulic pumps
In 2011, Ford will be the only manufacturer in North America to offer four vehicles that get 40 mpg or more. Those vehicles, the Ford Fiesta, Ford Focus, Ford Fusion Hybrid and Lincoln MKZ Hybrid, are part of a dozen vehicles leading their sales segments in fuel economy, a record no other manufacturer can match.
“Ford Auto Start-Stop works so fast and so seamlessly, most drivers won’t even notice it is there, though they will notice the benefits in their lower fuel bills,” Samardzich said.
# # #
About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 163,000 employees and about 70 plants worldwide, the company’s automotive brands include Ford, Lincoln and Mercury, production of which has been announced by the company to be ending in the fourth quarter of 2010. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford’s products, please visit http://www.ford.com/.
•Ford’s Auto Start-Stop system will be available for North American cars and utilities in 2012
•Ford’s Auto Start-Stop system boosts city fuel economy between 4 and 10 percent
•Since 2004, Ford has sold more than 170,000 hybrid vehicles in North America with start-stop and is the leading domestic producer of the systems
•Ford has at least 244 worldwide patents on its Auto Start-Stop technology, proven on hybrids and soon to be added on cars, crossovers and SUVs in North America
DEARBORN, Mich., Dec. 27, 2010 – Ford’s popular fuel-saving technology that automatically shuts off the engine when the vehicle comes to a stop – a feature found today on the Ford Fusion Hybrid and Ford Escape Hybrid and some Ford cars in Europe – will soon be added to conventional cars, crossovers and SUVs in North America.
Ford’s patented new Auto Start-Stop system for gasoline engines will improve fuel economy for most drivers by at least 4 percent. The gain can be as high as 10 percent for some drivers, depending on vehicle size and usage. It can also reduce tailpipe emissions to zero while the vehicle is stationary or waiting at a stoplight. Ford has more than 244 patents for its Auto Start-Stop technology and will showcase the feature on a concept in January at the North American International Auto Show.
Auto Start-Stop is the latest example of Ford moving aggressively to bring affordable advanced fuel-saving technologies to all customers. Ford has already introduced electric power steering, dual-clutch PowerShift six-speed transmissions and other fuel-saving features as part of the company’s commitment to lead or be among the leaders in fuel economy in every segment.
Ford’s global Auto Start-Stop technology is smooth, quiet and seamless, and it requires no changes to the driver’s behavior. In city driving when the vehicle is stopped, the engine restarts the instant the driver’s foot leaves the brake pedal. When the engine is off, all of the vehicle’s accessories function normally.
“For the driver, Ford Auto Start-Stop provides extra fuel efficiency without inconvenience, as it works completely automatically,” said Barb Samardzich, Ford vice president of Powertrain engineering. “And, just like in our hybrid vehicles, the heater and air conditioner work as normal so drivers will not sacrifice comfort.”
The global rollout of Auto Start-Stop is under way in Europe. The system, designed to work on both gasoline and diesel engines, is standard on the ECOnetic models of the Ford Ka and Mondeo, and is launching now on Focus, C-MAX and Grand C-MAX. The fuel-saving system debuts in North America in 2012 and eventually will be offered in all of Ford’s global markets.
Many North American Ford customers are already familiar with Auto Start-Stop. A similar system has been installed on more than 170,000 gasoline-electric hybrid vehicles Ford has sold since 2004. Ford is the leading domestic producer of start-stop systems. In 2011, the version of Ford’s Auto Start-Stop designed for gasoline-electric powertrains will be on the Escape Hybrid and Fusion Hybrid as well as the Lincoln MKZ Hybrid.
“Many of the same Ford engineers who designed the Auto Start-Stop system used on Ford and Lincoln hybrids are developing the Auto Start-Stop system for non-hybrid vehicles that will be sold around the globe,” said Samardzich.
When Auto Start-Stop debuts in North America, it will be available on gasoline-powered cars and utilities with either a manual or automatic transmission as well as vehicles that use Ford’s patented dual-clutch six-speed automatic transmission.
Ford’s aggressive move to direct-injection EcoBoost™ engines is one of the technologies that enable the Auto Start-Stop system to work seamlessly, Samardzich said. The direct-injection system, which sprays the exact amount of fuel directly into the precise location in the combustion chamber, helps enable extremely fast engine starts, Samardzich explained. The system debuts on four-cylinder engines and will gradually be expanded to vehicles with V6 and V8 engines.
Auto Start-Stop does not require any additional vehicle maintenance. The system uses an enhanced 12-volt automobile battery and upgraded starter motor, said Birgit Sorgenfrei, program manager for Auto Start-Stop.
“Our hybrid owners tell us that start-stop is one of their favorite features,” said Sorgenfrei. “When the engine is off, they know they are saving fuel and reducing emissions.”
The system includes a light on the dash that alerts the driver when the engine is off and a special tachometer that moves the needle to a green zone when the engine is not running.
Ford engineers are making customer comfort a priority in engineering the system. A special electric pump keeps engine coolant circulating through the heater so drivers will stay warm in cold weather, Sorgenfrei said.
“Ford’s start-stop technology conserves fuel and eliminates emissions at every vehicle idle opportunity once customer comfort and convenience are assured – this is good for the environment,” Sorgenfrei said.
Auto Start-Stop is just the latest in a long list of fuel-saving technologies Ford has brought to market in recent years.
Ford’s industry-leading suite of fuel-saving technologies include:
•EcoBoost engines, which combine turbocharging, direct injection and twin independent variable camshaft timing or Ti-VCT, with downsizing to deliver outstanding fuel economy without sacrificing performance
•Improved and highly fuel-efficient TDCi turbo-diesel engines in European models with low emissions and high levels of refinement
•Electric power steering, which eliminates the engine-driven hydraulic pump, lines and fluid
•Six-speed transmissions, which enable engines to run more efficiently by always selecting the best gear for fuel economy
•PowerShift dual-clutch automatic transmission, which efficiently sends the engine’s power through the transmission without relying on a torque converter or hydraulic pumps
In 2011, Ford will be the only manufacturer in North America to offer four vehicles that get 40 mpg or more. Those vehicles, the Ford Fiesta, Ford Focus, Ford Fusion Hybrid and Lincoln MKZ Hybrid, are part of a dozen vehicles leading their sales segments in fuel economy, a record no other manufacturer can match.
“Ford Auto Start-Stop works so fast and so seamlessly, most drivers won’t even notice it is there, though they will notice the benefits in their lower fuel bills,” Samardzich said.
# # #
About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 163,000 employees and about 70 plants worldwide, the company’s automotive brands include Ford, Lincoln and Mercury, production of which has been announced by the company to be ending in the fourth quarter of 2010. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford’s products, please visit http://www.ford.com/.
Have New Cars Changed?
DECADE OF CHANGE: TOP 10 WAYS YOUR CAR HAS CHANGED IN 10 YEARS
DEARBORN, Mich., Jan. 4, 2011 – The past decade has been revolutionary for several parts of our society, but few sectors have seen as much change since 2000 as the auto industry.
Ten short years ago, automakers were touting the number of cupholders in the cabin and the increased off-road capabilities of family haulers. Today, these same companies are racing to offer increasingly hands-free mobile communication, eye-popping fuel economy and technologies aimed at helping drivers avoid accidents.
“Cars have become more like brains on wheels,” said Sheryl Connelly, Ford’s global trends manager. “Consumers today want to stay connected and they want the drive to be an experience, especially since the amount of time Americans spend in the car has nearly doubled in the last 10 years.”
Technology evolution
Many of the changes in automobiles were driven by the ever-evolving ways people use mobile devices and the Internet to consume information, communicate with others and even engage in commerce. According to the UN agency, about five billion people use cell phones while weekly Internet usage is up 560 percent.
This trend has exploded in the past decade, redefining the way we use our cars. As the calendar flips to 2011, and automakers kick off a new chapter of innovation at the North American International Auto Show, here are our Top 10 ways the industry has changed since 2000:
Top 10 in 2010
Infotainment: Vehicle options 10 years ago, such as in-dash compact disc players and speed control systems, are now standard features. Consumers’ desire to have constant access to information helped spawn technologies such as voice-activated controls, real-time traffic and Wi-Fi mobile hot spots now found on many 2011 Ford products.
Entertainment:The days of packing a clumsy library of CDs or VHS movie tapes are gone. Today consumers have a wide variety of compact ways to be entertained while behind the wheel. A decade ago, for instance, satellite radio was not available in cars. Today, more than half of new passenger cars are equipped with the service, according to Ward’s Auto. Ford vehicles equipped with SYNC® can stream Internet radio like Pandora or can play music from USB plugged-in digital music players or memory sticks.
Taking out the guesswork: Today’s vehicles are equipped with new technologies that make driving easier, including self-parallel parking, rear back-up cameras and rain-sensing wipers. Terrain management, a new Ford feature available on the 2011 Explorer, lets the driver select the type of terrain the vehicle is driving through, such as sand, snow or pavement, and the vehicle then adjusts wheel spin, throttle inputs and other inputs accordingly.
Accident avoidance: Automotive safety has also advanced dramatically. In 2000, the average car had at least two airbags. Today, most vehicles have at least four, with some models equipped with up to 10 airbags. The airbags themselves also have improved. Ford is the first automaker to introduce inflatable second row safety belts.
The biggest change, however, is in the area of accident avoidance. For example, Ford’s new Curve Control, available on the 2011 Explorer, monitors a driver’s speed entering fast, sharp corners then corrects the vehicle. Other examples from Ford include a collision warning system that detects moving vehicles ahead; Blind Spot Information System (BLIS®) that alerts the driver when approaching vehicles enter the system’s defined blind spot zone; and cross-traffic alert to sense oncoming traffic when the driver is backing out of a parking spot.
Fuel economy:In the early 2000s, bigger was better. Vehicles were large and powerful and boasted off-road capability rarely used by the average consumer who purchased them. Consumers wanted cars that could transport large amounts of cargo and lots of passengers.
Cars and the engines that power them are shrinking and have become more fuel efficient. According to Edmunds Best-Selling Vehicles, the most popular models in 2000 were trucks. That same report from 2009 shows small passenger cars topping the list.
According to the EPA, fuel economy between 2000 and 2010 improved for the industry from 19.8 mpg to 22.5 mpg – a 14 percent improvement. Increasing numbers of consumers are also choosing smaller, fuel-sipping four-cylinders. The percentage of fuel-efficient four-cylinder engines increased from 31.7 percent to 48.4 percent between 2000 and 2010. For example, the four-cylinder version of the Ford Fusion, which attracted 55 percent of buyers in 2007, now accounts for more than 70 percent of sales.
Built-in navigation: TripTik® gave way to MapQuest, which soon led to the first commercially available automotive navigation system in the late 1990s. According to Berg Insight Research, there are an estimated 150 million in-dash, aftermarket, compact personal and navigation-enabled mobile guidance devices used globally. Today, navigation systems are integrated into vehicles and are much more comprehensive.
Creature comforts: Consumers today enjoy a more comfortable ride. Better interior materials, sleeker interior designs, heated and cooled seats that automatically adjust driver position, remote start and more storage capacity all offer more comfort and convenience. Even a hands-free power liftgate that opens with the wave of a foot underneath the rear bumper can be found on Ford’s new C-MAX.
Customization:Ford has responded to the trend of an increased desire for personalization by adding features in its vehicles such as ambient lighting colors that can be changed to fit the driver’s mood, driver’s seats with customizable settings that adjust automatically with the push of a button, even decal kits for the new Fiesta.
Security: Keyless remotes, alarms and warning systems, and anti-theft systems have come a long way toward making life on the go safer for many. For example, Ford and Lincoln vehicles come with technologies such as SYNC’s 911 Assist™ and Vehicle Health Report, or MyKey®, which allows parents to restrict vehicle speeds when a teen driver is behind the wheel. Intelligent Access with push-button start allows Ford or Lincoln drivers to start the engine by simply carrying the key fob as they approach and enter the vehicle.
Paint colors: Brighter, more vibrant paint colors are edging their way into consumers’ hearts. Black and silver still top the list, but colors like Lime Squeeze found on the Ford Fiesta or Yellow Blaze found on the new Focus have become more popular. New paints mixed with glass or metal flecks have also changed the way cars look.
Next 10 years
The next decade will bring more revolutionary change for both the auto industry and American consumers. Look for higher gas prices, better lithium-ion batteries, alternative fuels, more advanced safety technologies and more connectivity such as vehicle-to-vehicle systems that will allow vehicles to “talk” to each other via wireless communications embedded into the car.
“People are used to living with technology,” said Connelly. “That’s why companies always have to think ahead. Understanding what consumers want and need tomorrow – or even next year – isn’t enough. We have to anticipate needs and desires farther out, 10 years down the road and beyond so we can deliver vehicles that will truly fit our customers’ lives.”
# # #
About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 163,000 employees and about 70 plants worldwide, the company’s automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford’s products, please visit http://www.ford.com/.
DEARBORN, Mich., Jan. 4, 2011 – The past decade has been revolutionary for several parts of our society, but few sectors have seen as much change since 2000 as the auto industry.
Ten short years ago, automakers were touting the number of cupholders in the cabin and the increased off-road capabilities of family haulers. Today, these same companies are racing to offer increasingly hands-free mobile communication, eye-popping fuel economy and technologies aimed at helping drivers avoid accidents.
“Cars have become more like brains on wheels,” said Sheryl Connelly, Ford’s global trends manager. “Consumers today want to stay connected and they want the drive to be an experience, especially since the amount of time Americans spend in the car has nearly doubled in the last 10 years.”
Technology evolution
Many of the changes in automobiles were driven by the ever-evolving ways people use mobile devices and the Internet to consume information, communicate with others and even engage in commerce. According to the UN agency, about five billion people use cell phones while weekly Internet usage is up 560 percent.
This trend has exploded in the past decade, redefining the way we use our cars. As the calendar flips to 2011, and automakers kick off a new chapter of innovation at the North American International Auto Show, here are our Top 10 ways the industry has changed since 2000:
Top 10 in 2010
Infotainment: Vehicle options 10 years ago, such as in-dash compact disc players and speed control systems, are now standard features. Consumers’ desire to have constant access to information helped spawn technologies such as voice-activated controls, real-time traffic and Wi-Fi mobile hot spots now found on many 2011 Ford products.
Entertainment:The days of packing a clumsy library of CDs or VHS movie tapes are gone. Today consumers have a wide variety of compact ways to be entertained while behind the wheel. A decade ago, for instance, satellite radio was not available in cars. Today, more than half of new passenger cars are equipped with the service, according to Ward’s Auto. Ford vehicles equipped with SYNC® can stream Internet radio like Pandora or can play music from USB plugged-in digital music players or memory sticks.
Taking out the guesswork: Today’s vehicles are equipped with new technologies that make driving easier, including self-parallel parking, rear back-up cameras and rain-sensing wipers. Terrain management, a new Ford feature available on the 2011 Explorer, lets the driver select the type of terrain the vehicle is driving through, such as sand, snow or pavement, and the vehicle then adjusts wheel spin, throttle inputs and other inputs accordingly.
Accident avoidance: Automotive safety has also advanced dramatically. In 2000, the average car had at least two airbags. Today, most vehicles have at least four, with some models equipped with up to 10 airbags. The airbags themselves also have improved. Ford is the first automaker to introduce inflatable second row safety belts.
The biggest change, however, is in the area of accident avoidance. For example, Ford’s new Curve Control, available on the 2011 Explorer, monitors a driver’s speed entering fast, sharp corners then corrects the vehicle. Other examples from Ford include a collision warning system that detects moving vehicles ahead; Blind Spot Information System (BLIS®) that alerts the driver when approaching vehicles enter the system’s defined blind spot zone; and cross-traffic alert to sense oncoming traffic when the driver is backing out of a parking spot.
Fuel economy:In the early 2000s, bigger was better. Vehicles were large and powerful and boasted off-road capability rarely used by the average consumer who purchased them. Consumers wanted cars that could transport large amounts of cargo and lots of passengers.
Cars and the engines that power them are shrinking and have become more fuel efficient. According to Edmunds Best-Selling Vehicles, the most popular models in 2000 were trucks. That same report from 2009 shows small passenger cars topping the list.
According to the EPA, fuel economy between 2000 and 2010 improved for the industry from 19.8 mpg to 22.5 mpg – a 14 percent improvement. Increasing numbers of consumers are also choosing smaller, fuel-sipping four-cylinders. The percentage of fuel-efficient four-cylinder engines increased from 31.7 percent to 48.4 percent between 2000 and 2010. For example, the four-cylinder version of the Ford Fusion, which attracted 55 percent of buyers in 2007, now accounts for more than 70 percent of sales.
Built-in navigation: TripTik® gave way to MapQuest, which soon led to the first commercially available automotive navigation system in the late 1990s. According to Berg Insight Research, there are an estimated 150 million in-dash, aftermarket, compact personal and navigation-enabled mobile guidance devices used globally. Today, navigation systems are integrated into vehicles and are much more comprehensive.
Creature comforts: Consumers today enjoy a more comfortable ride. Better interior materials, sleeker interior designs, heated and cooled seats that automatically adjust driver position, remote start and more storage capacity all offer more comfort and convenience. Even a hands-free power liftgate that opens with the wave of a foot underneath the rear bumper can be found on Ford’s new C-MAX.
Customization:Ford has responded to the trend of an increased desire for personalization by adding features in its vehicles such as ambient lighting colors that can be changed to fit the driver’s mood, driver’s seats with customizable settings that adjust automatically with the push of a button, even decal kits for the new Fiesta.
Security: Keyless remotes, alarms and warning systems, and anti-theft systems have come a long way toward making life on the go safer for many. For example, Ford and Lincoln vehicles come with technologies such as SYNC’s 911 Assist™ and Vehicle Health Report, or MyKey®, which allows parents to restrict vehicle speeds when a teen driver is behind the wheel. Intelligent Access with push-button start allows Ford or Lincoln drivers to start the engine by simply carrying the key fob as they approach and enter the vehicle.
Paint colors: Brighter, more vibrant paint colors are edging their way into consumers’ hearts. Black and silver still top the list, but colors like Lime Squeeze found on the Ford Fiesta or Yellow Blaze found on the new Focus have become more popular. New paints mixed with glass or metal flecks have also changed the way cars look.
Next 10 years
The next decade will bring more revolutionary change for both the auto industry and American consumers. Look for higher gas prices, better lithium-ion batteries, alternative fuels, more advanced safety technologies and more connectivity such as vehicle-to-vehicle systems that will allow vehicles to “talk” to each other via wireless communications embedded into the car.
“People are used to living with technology,” said Connelly. “That’s why companies always have to think ahead. Understanding what consumers want and need tomorrow – or even next year – isn’t enough. We have to anticipate needs and desires farther out, 10 years down the road and beyond so we can deliver vehicles that will truly fit our customers’ lives.”
# # #
About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 163,000 employees and about 70 plants worldwide, the company’s automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford’s products, please visit http://www.ford.com/.
Tuesday, 11 January 2011
The New Ford C-Max
NEW FORD C-MAX: CLEVER, COMPACT VEHICLE TO MOVE YOUNG FAMILIES WITH FLEXIBILITY, FUEL EFFICIENCY

New Ford C-MAX
•New Ford C-MAX multi-activity vehicle combines a fresh new design, flexible seating configuration for seven, outstanding craftsmanship and occupant safety and advances in driving dynamics
•Ford C-MAX offers life-enhancing technologies such as SYNC® connectivity, MyFord Touch™ driver connect technology, HD Radio™ and an industry-exclusive hands-free liftgate
•A “white space” multi-activity vehicle, the Ford C-MAX will deliver projected best-in-class fuel economy with sporty performance and handling
DEARBORN, Mich., Dec. 20, 2010 – The Ford C-MAX multi-activity vehicle is an all-new, affordable transportation alternative for growing, busy North American families who crave industry-first technology, flexible seating and interior space, sporty performance and best-in-class fuel economy.
“The Ford C-MAX provides still more proof of how our One Ford plan continues to deliver the high-quality, fuel-efficient products people really want,” said Mark Fields, Ford’s president of The Americas. “C-MAX is just right for customers in North America seeking stylish, flexible transportation and life-enhancing technology that comes standard.”
The new C-MAX is part of Ford Motor Company’s global small vehicle strategy that will deliver at least 10 vehicles – and 2 million vehicles annually – from a single C-vehicle platform by 2012.
This new compact multi-activity vehicle introduces a host of unique features including an industry-exclusive hands-free power-operated rear liftgate, versatile 5+2 seating configuration with five seats in the main cabin and two smaller seats in the third row, twin sliding doors and active park assist, an advanced new system that automatically steers the vehicle into parallel parking spaces.
Performance with fuel economy
The new C-MAX also heralds the arrival of Ford’s first application of the all-new 1.6-liter EcoBoost™ I-4 engine in its North American C-class vehicles, delivering a combination of responsive performance with improved fuel economy and reduced CO2 emissions.
Developed for global applications, the lightweight, all-aluminum 1.6-liter Ford EcoBoost engine combines high-pressure direct injection, low-inertia turbocharging and twin independent variable camshaft timing (Ti-VCT) to achieve fuel economy results up to 20 percent better than naturally aspirated, larger-displacement gasoline engines with a similar power output. This new engine is expected to deliver the best available highway fuel economy for a seven-passenger vehicle.
The C-MAX base engine is a proven 2.5-liter iVCT I-4, optimized for a multi-activity vehicle application with plenty of low-end torque. Both engines are mated to Ford’s 6F35 automatic six-speed transmission with a gear ratio span allowing for responsive acceleration from rest yet fuel efficiency for around-town driving and steady cruising at speed.
“The scale and flexibility of our global new C-vehicle platform enables us to develop distinct vehicles including C-MAX,” said Derrick Kuzak, Ford group vice president of Global Product Development. “It’s a ‘white space’ vehicle here in North America – a new choice – and we believe buyers will appreciate the technology, convenience and functionality C-MAX packs into a neat package.”
Stylish 5+2-seater
The C-MAX multi-activity vehicle has a 109.7-inch wheelbase and an overall length of 178 inches, comparatively close to the original minivans offered in North America. C-MAX delivers room for up to seven passengers or five occupants with a generous amount of cargo.
The new model will solidify its appeal to customers that value comfortable accommodation, a high seating position, versatility and a “smart-sized” package.
C-MAX has bold exterior and interior designs created using the latest evolution of Ford’s kinetic design language and building on themes established in recent product introductions such as the Ford Fiesta and Focus ranges.
Maximum versatility and convenience
The seating concept and door layout for the 5+2 C-MAX was finalized after detailed research with typical family users to identify the most popular configurations.
The vehicle features twin sliding rear side doors and a clever new seat folding concept for second-row seats. The second-row seat is equipped with a unique mechanism that allows the middle seat position to fold quickly and easily under the right-hand seat, creating a handy walk-through space between the two outboard seats so passengers can easily access the third row, as well as two individual, bucket-like seats.
The second-row seats also have slide and recline functionality, adapting to multiple combinations of passenger seat positions and cargo capacity. Outboard second-row seats also have a tip-and-slide forward function for easy access to the third-row seats when the second row is used.
The third-row seats can be omitted as a delete option, for those buyers electing to forgo the 5+2 seating arrangement.
The C-MAX provides a raised “command bridge” cockpit with high-mounted gear shift and center console. The driver controls and displays incorporate available Ford SYNC® and MyFord Touch™, similar to the acclaimed layouts recently introduced in other Ford nameplates.
Dynamics and refinement
“This all-new model is set to take multi-activity vehicle performance to a new level, giving drivers a class-leading combination of responsive, sporty handling, and overall refinement and quietness similar to the standard found in larger luxury vehicles,” said John Davis, chief engineer for the North American C-MAX.
Key chassis technologies on C-MAX include completely new electric power-assisted steering (EPAS), optimized new designs for the Control Blade multilink rear suspension and semi-isolated front subframe and standard new torque vectoring control to further improve cornering stability and agility.
Smart technology for safety and practicality
As the first derivatives to be launched from Ford’s new global C-car platform, C-MAX benefits from the introduction of an array of advanced technologies generally only found in larger, more premium vehicles.
Among these new technologies are a host of features that will add convenience and luxury for customers and their families. Key offerings include:
•Hands-free rear liftgate, an industry first: Ideal when carrying several packages, as the
C-MAX hands-free liftgate is activated by passing a leg motion under the rear bumper when the driver’s key fob is in his or her pocket
•Active park assist: Helps select an appropriate parking space, calculates the trajectory and steers to properly position the vehicle. All the driver need do is operate the accelerator and brake pedals
•Speed limiter: Prevents a driver from exceeding a preset speed
•Panoramic roof: Allows for an expansive roof opening
•HD Radio™: Enables clearer radio reception with crisper sound reproduction
•Rear view camera: Enhanced visibility for safer reversing
•Intelligent Access with push-button start: The key fob unlocks C-MAX as the driver approaches, and enables key-free engine starts at the push of an instrument panel-mounted button
•Heated sideview mirrors with integrated puddle lamps: Enhance cold weather visibility
In addition, C-MAX offers popular Ford technologies and features, such as:
•Easy Fuel® (capless fuel filler): Provides a tight seal and eliminates loose-fitting or lost caps
•Sony® Audio System: Specifically tuned to C-MAX cabin acoustics for superb sound reproduction
•Ambient lighting: Accent lighting in multiple colors, illuminating footwells and cupholders to harmonize with a driver’s mood
•Dual-zone electronic automatic temperature control: Maintains desired temperature setting throughout C-MAX cabin
•Sirius® Satellite Radio: Offers C-MAX driver and passengers a diverse range of radio programming choices
•Front and rear parking aid sensors: Help the driver properly position the vehicle when parking
•Navigation System: Provides intuitive touch-screen operation
Safety and security
Ford C-MAX is anticipated to be a segment safety leader, having recently been awarded a Euro NCAP five star rating by this independent safety rating organization. C-MAX achieved the highest score ever recorded for whiplash protection and excelled in both adult and child occupant safety. C-MAX offers drivers and families a full complement of standard safety features, including:
•AdvanceTrac® with RSC® (Roll Stability Control™) with curve control: Helps maintain consistent vehicle stability
•Dual front and side airbags with smart occupant sensor: Help fine-tune airbag deployment to occupant by size, weight and belt status
•First-, second- and third-row Safety Canopy® side-curtain airbags: Envelop passengers, helping to prevent head and upper body injury
•Tire Pressure Monitoring System: Notifies driver of inconsistent tire pressure
•Driver and passenger-side blind spot mirrors: Add visibility for blind spot areas
•Strong body architecture with extensive use of high-strength steels: Helps to add body strength and rigidity
# # #
About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 163,000 employees and about 70 plants worldwide, the company’s automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford’s products, please visit http://www.ford.com/.
New Ford C-MAX
•New Ford C-MAX multi-activity vehicle combines a fresh new design, flexible seating configuration for seven, outstanding craftsmanship and occupant safety and advances in driving dynamics
•Ford C-MAX offers life-enhancing technologies such as SYNC® connectivity, MyFord Touch™ driver connect technology, HD Radio™ and an industry-exclusive hands-free liftgate
•A “white space” multi-activity vehicle, the Ford C-MAX will deliver projected best-in-class fuel economy with sporty performance and handling
DEARBORN, Mich., Dec. 20, 2010 – The Ford C-MAX multi-activity vehicle is an all-new, affordable transportation alternative for growing, busy North American families who crave industry-first technology, flexible seating and interior space, sporty performance and best-in-class fuel economy.
“The Ford C-MAX provides still more proof of how our One Ford plan continues to deliver the high-quality, fuel-efficient products people really want,” said Mark Fields, Ford’s president of The Americas. “C-MAX is just right for customers in North America seeking stylish, flexible transportation and life-enhancing technology that comes standard.”
The new C-MAX is part of Ford Motor Company’s global small vehicle strategy that will deliver at least 10 vehicles – and 2 million vehicles annually – from a single C-vehicle platform by 2012.
This new compact multi-activity vehicle introduces a host of unique features including an industry-exclusive hands-free power-operated rear liftgate, versatile 5+2 seating configuration with five seats in the main cabin and two smaller seats in the third row, twin sliding doors and active park assist, an advanced new system that automatically steers the vehicle into parallel parking spaces.
Performance with fuel economy
The new C-MAX also heralds the arrival of Ford’s first application of the all-new 1.6-liter EcoBoost™ I-4 engine in its North American C-class vehicles, delivering a combination of responsive performance with improved fuel economy and reduced CO2 emissions.
Developed for global applications, the lightweight, all-aluminum 1.6-liter Ford EcoBoost engine combines high-pressure direct injection, low-inertia turbocharging and twin independent variable camshaft timing (Ti-VCT) to achieve fuel economy results up to 20 percent better than naturally aspirated, larger-displacement gasoline engines with a similar power output. This new engine is expected to deliver the best available highway fuel economy for a seven-passenger vehicle.
The C-MAX base engine is a proven 2.5-liter iVCT I-4, optimized for a multi-activity vehicle application with plenty of low-end torque. Both engines are mated to Ford’s 6F35 automatic six-speed transmission with a gear ratio span allowing for responsive acceleration from rest yet fuel efficiency for around-town driving and steady cruising at speed.
“The scale and flexibility of our global new C-vehicle platform enables us to develop distinct vehicles including C-MAX,” said Derrick Kuzak, Ford group vice president of Global Product Development. “It’s a ‘white space’ vehicle here in North America – a new choice – and we believe buyers will appreciate the technology, convenience and functionality C-MAX packs into a neat package.”
Stylish 5+2-seater
The C-MAX multi-activity vehicle has a 109.7-inch wheelbase and an overall length of 178 inches, comparatively close to the original minivans offered in North America. C-MAX delivers room for up to seven passengers or five occupants with a generous amount of cargo.
The new model will solidify its appeal to customers that value comfortable accommodation, a high seating position, versatility and a “smart-sized” package.
C-MAX has bold exterior and interior designs created using the latest evolution of Ford’s kinetic design language and building on themes established in recent product introductions such as the Ford Fiesta and Focus ranges.
Maximum versatility and convenience
The seating concept and door layout for the 5+2 C-MAX was finalized after detailed research with typical family users to identify the most popular configurations.
The vehicle features twin sliding rear side doors and a clever new seat folding concept for second-row seats. The second-row seat is equipped with a unique mechanism that allows the middle seat position to fold quickly and easily under the right-hand seat, creating a handy walk-through space between the two outboard seats so passengers can easily access the third row, as well as two individual, bucket-like seats.
The second-row seats also have slide and recline functionality, adapting to multiple combinations of passenger seat positions and cargo capacity. Outboard second-row seats also have a tip-and-slide forward function for easy access to the third-row seats when the second row is used.
The third-row seats can be omitted as a delete option, for those buyers electing to forgo the 5+2 seating arrangement.
The C-MAX provides a raised “command bridge” cockpit with high-mounted gear shift and center console. The driver controls and displays incorporate available Ford SYNC® and MyFord Touch™, similar to the acclaimed layouts recently introduced in other Ford nameplates.
Dynamics and refinement
“This all-new model is set to take multi-activity vehicle performance to a new level, giving drivers a class-leading combination of responsive, sporty handling, and overall refinement and quietness similar to the standard found in larger luxury vehicles,” said John Davis, chief engineer for the North American C-MAX.
Key chassis technologies on C-MAX include completely new electric power-assisted steering (EPAS), optimized new designs for the Control Blade multilink rear suspension and semi-isolated front subframe and standard new torque vectoring control to further improve cornering stability and agility.
Smart technology for safety and practicality
As the first derivatives to be launched from Ford’s new global C-car platform, C-MAX benefits from the introduction of an array of advanced technologies generally only found in larger, more premium vehicles.
Among these new technologies are a host of features that will add convenience and luxury for customers and their families. Key offerings include:
•Hands-free rear liftgate, an industry first: Ideal when carrying several packages, as the
C-MAX hands-free liftgate is activated by passing a leg motion under the rear bumper when the driver’s key fob is in his or her pocket
•Active park assist: Helps select an appropriate parking space, calculates the trajectory and steers to properly position the vehicle. All the driver need do is operate the accelerator and brake pedals
•Speed limiter: Prevents a driver from exceeding a preset speed
•Panoramic roof: Allows for an expansive roof opening
•HD Radio™: Enables clearer radio reception with crisper sound reproduction
•Rear view camera: Enhanced visibility for safer reversing
•Intelligent Access with push-button start: The key fob unlocks C-MAX as the driver approaches, and enables key-free engine starts at the push of an instrument panel-mounted button
•Heated sideview mirrors with integrated puddle lamps: Enhance cold weather visibility
In addition, C-MAX offers popular Ford technologies and features, such as:
•Easy Fuel® (capless fuel filler): Provides a tight seal and eliminates loose-fitting or lost caps
•Sony® Audio System: Specifically tuned to C-MAX cabin acoustics for superb sound reproduction
•Ambient lighting: Accent lighting in multiple colors, illuminating footwells and cupholders to harmonize with a driver’s mood
•Dual-zone electronic automatic temperature control: Maintains desired temperature setting throughout C-MAX cabin
•Sirius® Satellite Radio: Offers C-MAX driver and passengers a diverse range of radio programming choices
•Front and rear parking aid sensors: Help the driver properly position the vehicle when parking
•Navigation System: Provides intuitive touch-screen operation
Safety and security
Ford C-MAX is anticipated to be a segment safety leader, having recently been awarded a Euro NCAP five star rating by this independent safety rating organization. C-MAX achieved the highest score ever recorded for whiplash protection and excelled in both adult and child occupant safety. C-MAX offers drivers and families a full complement of standard safety features, including:
•AdvanceTrac® with RSC® (Roll Stability Control™) with curve control: Helps maintain consistent vehicle stability
•Dual front and side airbags with smart occupant sensor: Help fine-tune airbag deployment to occupant by size, weight and belt status
•First-, second- and third-row Safety Canopy® side-curtain airbags: Envelop passengers, helping to prevent head and upper body injury
•Tire Pressure Monitoring System: Notifies driver of inconsistent tire pressure
•Driver and passenger-side blind spot mirrors: Add visibility for blind spot areas
•Strong body architecture with extensive use of high-strength steels: Helps to add body strength and rigidity
# # #
About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 163,000 employees and about 70 plants worldwide, the company’s automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford’s products, please visit http://www.ford.com/.
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